Downfall Of An Upstart: Porsche and VW

Porsche and VW

There are lots of articles on the Porsche-VW saga around at the moment. The story was: who will buy who? VW somewhat predictably won out in the end. However the business details are very interesting, especially from a German perspective – there’s a good write-up here.

I lived in Germany for 4 years so I have a personal interest in such matters. Annoyingly, they always took technology far more seriously than us (in the UK), with rather obvious benefits!

Picture credit: Der Spiegel.


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