Overheard during an interview on the Today programme on BBC Radio 4 last week and it went something like this:
Q: …so why is investing through you better than other similar approaches..
A: …we don’t fixate on a yearly approach, why should we? Think about it, a year is the time it takes for the Earth to go round the Sun, it has nothing at all to do with modern business cycles…
A year was highly relevant to business when agriculture and related markets were the main driving forces but it’s a rather arbitrary period from the point of view of many modern businesses, a simple but insightful point.
However, whatever the period, you still need to deliver significant results!