A Smarter Search

When I worked for a large organisation, several extensive information repositories were available to track down useful articles, reports, people etc. This could also be combined with looking externally via Google or similar. A common complaint was that it was time consuming tracking down exactly what was needed i.e. too many irrelevant search terms cropped up. I remember a colleague mentioning at the time that most people didn’t know the full power of ‘search’ and if they did their life would become a lot easier.

A recent article in the Guardian jolted my memory on this and it gives a handy list of ten such methods for Google (see the article for details).

Instead of an ‘immediate’ search, think a bit and then try using:

1. Exact Phrase (use quote marks) eg “Joe Bloggs”
2. Exclude terms eg “Joe Bloggs” -jeans
3. Either OR eg alex hern OR hernandez
4. Synonym search eg plumbing ~university
5. Search within a site eg site:theguardian.com selfie stick
6. The power of the asterisk eg where there’s a * there’s a way
7. Searching between two values eg british prime minsiter 1920.. 1950
8. Search for a word in the body, title or URL of a page eg intitle:review
9. Search for related sites eg related:theguardian.com
10. Combine them eg site:theguardian.com smartphone review ~budget

I’ve just tried this on a topic I’m interested in and it’s given a couple of useful new results. You can also make use of Google Advanced Search, which gives additional options. The latter is probably not used as much as it could be.

The article comments:

As Google and other search engines improve their understanding of the way people naturally type or say search queries, these power tools will likely become less and less useful – at least that’s the goal that search engines are working towards – but that’s certainly not the case at the moment.


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